🥃 Make Your AI as Addictive as Crystal Light

Hi, and happy Thursday.

The best enterprise AI use cases have more in common with Crystal Light than with overhyped technology.

For the practical AI implementation lessons that’s led us to this conclusion,

Check out my latest video FREE here (no sign-up)

or

Schedule to view later

You know me as the “AI guy” - the one who spends his days helping enterprise teams replace tedious, manual workflows with secure, AI-powered systems that actually get used. 

Over the past few years, we’ve poured millions of dollars worth of brainpower into hundreds of these projects. 

From this experience, you’d think I’d be preaching the secret to enterprise AI is sophisticated RAG pipelines, agents or ingenious prompt libraries. That’s exactly what most experts talk about. 

Yet the more projects we have delivered, the clearer one counter-intuitive truth has become:

• The best AI use cases don’t need bleeding-edge technology. 

• The best AI use cases are - instead - more like wildly popular consumer products.

Yes, popular consumer products!

How so?

While leading R&D at Kraft, food-innovation leader Stacey Popham turned Crystal Light - the powered mix drink sticks - into a decade-long sensation by following a deceptively simple four-part product formula.

You can imagine my shock when I realized this same four-part formula applies to hit enterprise AI use cases!

In my latest video, Stacey unpacks this formula and I map these lessons to enterprise AI that actually delivers.

You’ll learn: 

• The detective work needed to uncover pain points your team does not even know they have.

• Why handing users ChatGPT or Copilot is like handing them a Swiss-Army knife they don’t know what to do with… and what to do instead.

• The value of bite-size automations that lift heavy workloads.

• The importance of high quality solutions that do what they’re supposed to… and nothing else!

Check out my latest video FREE here (no sign-up)

or

Schedule to view later

It’s 10 minutes of practical insight you can apply immediately - and it’s all waiting for you at the link above.

After you watch, take a moment to think about which of the four factors feels weakest in your current roadmap. 

To building AI that sticks (just like those flavor packets).

Best,

Dino

P.S. Wondering what the cost of giving your staff ChatGPT is? Or what the end goal is for AI? Check out our previous episodes.